Lead generation

 

Lead generation is a type of processing system that can be done manually or automatically with particular software. For example, a businessman needs some data like customer contact information, and Company website, etc, for his business purpose. Even another company's product information, which he needs for his business, is practical. After all, I can say, lead generation is collected by a third system, which is called data entry. This job is done by a person called him Data Entry operator.  The person who performs this lead collection is under the job agency or company. This company is called a lead generation company or agency. Actually, you can say, this system is the freelancing job system, and this kind of job is done by this freelancing company. Mainly, A businessman posts his lead generation job in this kind of company, and he hires a suitable person to do his job. The person who posts a job is called him buyer, and the person who task his job is called him freelancer. Task fee is exchanged by freelancing companies with a subjective law. This task fee is given to the freelancer in two systems.  The first part is paid part by part according to task finishing, and the second part is full payment when the job is finished.

Lead generation is of two kinds. The first is business-to-business (B2B) leads, and the second is business-to-customer (B2C). Lead generation means the lead collection task. A lead can be information about a person or an organization. The lead task can be filling out a contact form, collecting a free resource, etc.  Lead is collected in two steps. The first step is to collect the leads from the online platforms, and the second step is to collect the leads from offline sources. The online lead collection is on company websites, various social media, etc. The offline lead collection is a traditional marketing method, and Print advertising, etc.

B2B lead generation is focused on attracting businesses as special clients. The B2B lead generation method is the research of targeted companies or LinkedIn outreach, etc., that serves businesses properly.

B2C lead generation is for individual customers who are mainly targeted for professional business. B2C lead generation method is social media contact collection or personal or business email collection for product promotions, etc.